Engaging The Modern College Student |EBook|

2014 and 2015 are big years in the higher ed universe. The past three years have been an interesting spectacle as social and digital technology have steadily become an essential part of communication and engagement. Engaging with students used to be straightforward. Now it’s more challenging than ever before.

While some may argue that constant connectivity is not only bad, but a major distraction, others see an opportunity and the potential reach their message could have. The modern SAPro is one that refines engagement and outreach methods to messages that are powerful and to the point. It is no longer “time” that is our most valuable asset, it is “attention & time.”

This guide was written with you in mind, SAPro’s and SAGrad’s. All content is intentional and intended to expand the way you view and engage students. You are no longer dealing with just college students, you are dealing with the modern college student.

Why You Matter More Than You Know

In todays day-and-age Student Affairs professionals have an engagement advantage thanks to advances in technology and networking. With this technology easily accessible, engaging students on a daily basis is easier than it’s ever been. You not only have access to the technology that can reach a modern college student, but you have the power to harness this technology and use it to drive campus engagement and involvement.

A majority of modern college students have smart devices; smart devices mean social apps and 24/7 social connection. This is a massive opportunity for digital engagement, which can be just as effective as face-to-face communication, if not, more.

Top 8 Benefits of Engaging Students

  1. Personal Development: The years spent in college are critical years for individual growth and development.
  2. Creativity: Students equipped with a creative skill set are in high demand. We are in a time of innovation, it is critical to make sure students have a basic knowledge of problem solving skills. Aside from being essential, they are downright fun skills to possess. You should be challenging students to think outside the box on a daily basis.
  3. Productivity: When technology brought convenience, it also brought distraction. Staying productive in a connected world is a challenge and an asset. Students need guidance on not only how to be effective, but also efficient.
  4. Failing Forward: Tested through time and still holding true, learning through experience and mistakes remains the best way to learn. In other words, we need to let students know that there is no such thing as failing, only failing forward.
  5. Communication Skills: College is a place where communication skills should be honed. A strong communicator knows how to adapt to audiences, portray and idea, inspire action, and lead others. Always challenge your students with a “Why?”
  6. Leadership: The world is always in need of strong leaders. Serving as mentors to student leaders is crucial in helping mold exceptional leaders.
  7. Supporting a Team Environment: Working in a team environment can be a challenge. Engaging in team activities is an excellent opportunity for teachable moments and learning outcomes.
  8. Project Management Skills: If you work in higher ed, you know how swamped you can get. project management skills are a must. This should qualify you as an expert in helping students with project management skills.

Students can learn a wealth of information in the classroom, but it’s outside of the classroom where the magic happens. Outside of the classroom students are able to apply the skills and principles they have learned in the real world.

Do you like what you’ve read so far? Download the full 30+ page eBook and find out:

  • What a modern college student actually is and what it means.
  • How leverage technology.
  • Why involvement is key to student engagement.
  • How to know your student engagement strategies are working.

Learn how to successfully start engaging your modern college students now by downloading:

Dustin Pankow

About the author: Dustin Pankow is the Director of Opportunities here at Presence. Learn how we can help get your students involved.

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